We meet JASON WU, founder of autismilee, a premier learning centre for children with autism and developmental needs that has operated in Hong Kong since 2017, specialising in Progressive ABA (Applied Behaviour Analysis).
Jason began his career in Canada, where he discovered a passion for helping children with autism while training at one of the country’s largest ABA providers. Since then, he has worked closely with children of all ages – in homes, centres, schools and social groups. Jason has seen how hard it can be for families to find timely, compassionate support. That’s why he started autismilee.
“Our goal is to make high-potency, compassionate care accessible, led by Board Certified Behaviour Analysts (BCBAs) who understand both clinical science and genuine empathy,” he explains.
Today, the team walks alongside families on a journey captured in the company’s motto: “A mile to a smile”. “It reflects our commitment to turning every step-by-step milestone into lasting, joyful success,” says Jason.
Progressive ABA: A modern, play-centred approach to autism help
At the heart of autismilee is Progressive ABA – the compassionate, modern evolution of behavioural science. Unlike traditional ABA, which relied on rigid, repetitive drills, Progressive ABA uses real-time clinical reasoning.
Jason says that Progressive ABA isn’t about inventing a brand-new therapy – it’s about the mindset. “At autismilee, we stay on our toes, constantly analysing what’s happening in the moment. We don’t assume that one behaviour always means the same thing. Instead, we look deeper, because the same outward action can carry very different meanings depending on timing, context and the child’s emotional state.”
He gives the example of a child who is upset about something. “At the start, they may cry because something didn’t go their way. Five minutes later, the crying may shift into frustration directed at the adult. Ten minutes after that, it may no longer be about the original problem at all – it’s simply sadness without a clear reason. If we treated all three moments the same way, we’d miss the real need. That’s why our clinicians adapt: soothing words when the child is sad, gentle distraction when frustration builds, or space to calm down when emotions overwhelm.”
This constant adjustment, adds Jason, is what makes the approach progressive. Rather than rely on one rigid response, the team carries a spectrum of tools – structure for the child who needs predictability, choices for the child who thrives on autonomy, play for the child who learns best through fun. “The art is in knowing which tool to use, when to apply it, and how to adapt it dynamically.”
How families and learners benefit
This holistic model means that each child’s needs are met in real time, as clinicians choose the right approach – whether structure, choice or play – to help them grow with confidence.
Families also benefit from a multidisciplinary framework that integrates ABA, speech therapy, social groups and psychoeducational evaluations. Skills are reinforced through parent coaching and programmes like the Butterfly Class, which bridges therapy into classrooms and friendships.
“This comprehensive care ensures children develop not only behavioural skills but also communication, emotional regulation and social connection,” says Jason. “And for families, every milestone reflects our motto, turning step-by-step progress into lasting joy.”
Locations in Sha Tin and Tin Hau. WhatsApp 5448 5438, call 3619 5843 or visit autismilee.com to find out more.
This article first appeared in the Autumn 2026 issue of Expat Living magazine. You can buy the latest mag or an annual subscription, or read the digital version for free now.
